Kevin Cifuentes
Designer. Tea enthusiast. Maker of Shiny Things.
Featured Projects - EWC - square.jpg

Every Wheel Carry: The Company

Every Wheel Carry is composed of a team of product designers with military families who’ve spent more than two decades around loved ones in wheelchairs and wanted to create something useful and indestructible for them.

All products are manufactured in the U.S. in supportive and adaptive workplaces using the highest quality materials and responsible sourcing.

This project is ongoing.

2020-EWC-WEBSITEMOCKUP2-watermarked.jpg
The Shopify-hosted website, received upgrades to the colors for more brand consistency.

The Shopify-hosted website, received upgrades to the colors for more brand consistency.

2020-EWC-WEBSITEMOCKUP3-watermarked.jpg
Promo graphics for social media were created, marketing the product in real-life scenarios.

Promo graphics for social media were created, marketing the product in real-life scenarios.

EWC Generic Promo (September 3 2020)-SM-watermarked.jpg
In addition, social media graphics for military & federal holidays were created.

In addition, social media graphics for military & federal holidays were created.

EWC Flag Day (14June2020)-SM-watermarked.jpg
EWC September 11 (Sept 11 2020)-SM-watermarked.jpg
EWC Veterans Day (November 11 2020)-SM-watermarked.jpg
To promote the company's forward-thinking approach to diversity, graphics for Hispanic Heritage, Pride Month and others were created.

To promote the company's forward-thinking approach to diversity, graphics for Hispanic Heritage, Pride Month and others were created.

EWC HHM 2020 (Sept 15 - Oct 15 2020)-ES-SM-watermarked.jpg
EWC HHM 2020 (Sept 15 - Oct 15 2020)-EN-ALT-SM-watermarked.jpg
EWC HHM 2020 (Sept 15 - Oct 15 2020)-ES-ALT-SM-watermarked.jpg
EWC Pride Month 2020-HD-SQUARE-SM-watermarked.jpg
EWC Intl Day of Disabled Ppl (December 3 2020)-SM-watermarked.jpg
Even festive holidays got the same treatment.

Even festive holidays got the same treatment.

EWC Xmas (December 25 2020)-SM-watermarked.jpg
Promo videos were created as well. This one promotes the product's design and durability.

Promo videos were created as well. This one promotes the product's design and durability.

Produced using: Adobe After Effects 2020
Resolution(s): 1080p, 4K

Click here to watch the video

This promo video demonstrates the use of its patches.

This promo video demonstrates the use of its patches.

Produced using: Adobe After Effects 2020
Resolution(s): 1080p, 4K

Click here to watch the video

A cover video for EWC's Facebook was created too.

A cover video for EWC's Facebook was created too.

Produced using: Adobe After Effects 2020
Resolution(s): 1080p, 4K

Click here to watch the video

Portrait-sized videos were created for Facebook & Instagram too.

Portrait-sized videos were created for Facebook & Instagram too.

EWC Patch and Product IGS Video - HDVIDEOMOCKUP.gif